When it comes to caring for curly hair, the drying process can make a big difference in how your curls look and feel. One common mistake many people make is using a traditional towel to dry their curls. Here are 3 tips for drying curly hair.

We've all returned home after a long day, taken a shower, then jumped straight into bed. Well, is that okay if your curls are wet? In this post we highlight 2 reasons you should NOT sleep with wet curls.

A frequently asked curly hair community question is how often to wash your curls. The answer is 'it depends...'.  Curly hair, just like any other hair type, requires regular washing, however, optimal frequency varies as everyone's curls, lifestyle and routines are different.

Welcome to Esteem Maison! Our goal is to bring effective and non-toxic products to the natural hair market as well as organic skin care products for your body and face.