When it comes to caring for curly hair, the drying process can make a big difference in how your curls look and feel. One common mistake many people make is using a traditional towel to dry their curls. While it might seem harmless, towel drying curly hair can actually do more harm than good. The rough texture of most cotton towels creates friction, which can lift the hair cuticle and lead to frizz, breakage, and split ends. Wet hair is at its most delicate state, and the coarse fibers of a towel can snag and distort your curl pattern, leaving your hair looking frizzy and uneven.

So, what’s the best way to dry your curls? Here are three effective and curl-friendly methods:

1. Air Dry
The most gentle and natural method for drying your curls is to let them air dry after completing your Esteem Maison regimen. Air drying allows your curls to form and set without heat or friction, helping them retain their natural pattern and softness. It’s also the best way to preserve your hair’s moisture balance since no heat is used to evaporate water from the strands. For best results, avoid touching or fluffing your curls as they dry—this helps prevent frizz and keeps your curl definition intact.

2. Hooded Dryer
We understand that sometimes time is limited, and air drying isn’t always practical. In that case, using a quality hooded dryer is the next best option. Hooded dryers offer gentle, even heat distribution and temperature control, allowing your curls to dry thoroughly without direct airflow that can cause frizz. They’re especially great for setting your curls after applying your styling products or treatments, helping lock in moisture and definition while reducing drying time. Plus, the hands-free design gives you freedom to relax while your curls dry in their natural shape.

3. Blow Dryer with Diffuser
For even faster drying, attach a diffuser to your blow dryer. The diffuser is an essential tool—it spreads the airflow evenly over a larger area, allowing your curls to dry quickly while maintaining their natural shape and bounce. It also helps enhance curl definition by lifting and supporting the curls as they dry, rather than flattening or blowing them out of place. Direct airflow from a regular nozzle can be too harsh for curls, causing frizz, tangles, and heat damage. Using a diffuser keeps the drying process gentle, so your curls stay soft, defined, and full of volume. We recommend using low to medium heat and low to medium airflow.

Gentle drying isn’t just about avoiding frizz—it’s about preserving the health and natural beauty of your curls. Taking a little extra care during this step helps your hair stay soft, defined, and full of life.

Model sitting under a hooded dryer with wet curls drying their curls